World Cup and esports drive Q3 growth for BETBY

Sportsbook supplier BETBY has reported 33.4% gross gaming revenue (GGR) growth year-on-year in Q3 2026, following a successful end to the 2026 FIFA World Cup. Active players rose by 82.7%, while total bets placed increased by 31.9%. Alongside the World Cup, the business has attributed this to its proprietary esports feed, BETBY Games, and “strong activity across its growing operator network” as it continues to expand internationally. BETBY entered the Polish market in Q3 via partnerships with Lebull Poland and Betters. The market entry “had a limited impact on Q3 results due to the timing”, the firm said. The Malta-based company also launched SlotBets – a product positioned between casino and sports. This has been hailed by the firm as a completely unique product, built around 15-second rounds linked directly to live sporting action. With the impact of the abovementioned factors yet to be fully realised, it was down to sportsbook and esports products to do the heavy lifting in Q3. BETBY Games’ impressive Q3 rise The aforementioned BETBY Games recorded a 32.2% YoY increase in GGR, with number of bets rising 45.4% and active players soaring by 123.3%. Leonid Pertsovskiy, Chief Executive Officer at BETBY, said: “We’re very pleased with our Q3 performance, particularly the significant increase in active players across both our sportsbook and BETBY Games. “It’s encouraging to see the work we’re putting into our products translating into consistent results, and it gives us confidence that we’re moving in the right direction. “What matters most to us is not just achieving strong results in one quarter, but maintaining that consistency over time. We’ve set ambitious goals for ourselves, and while there’s still plenty of work ahead, we’re confident in our ability to keep delivering for our partners and finish the year on a strong note.”